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Organic: Don’t do it! May 26, 2011

Filed under: food,Marketing — Kolika C @ 5:27 pm
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A case discussion on Whole Foods Market made me angry, as did so many previous gym shower chats. Don’t get me wrong, I love Whole Foods Market, Trader Joe, Wegman’s. I am just against this large industry that is called Organic. The industry that deprives the new convert farmer to grow produce for 3 years. the industry that pays oodles to certifiers and auditors to go check. The industry that mass-produces (albeit without pesticides), that selectively promotes what they want to and is trying to create a niche, that is like a giant hairy monster in a pink baby crib.

No pesticides is a great idea. No I don’t want to eat fertilizers, but how much fertilizers are you having when you are chewing on the asparagus side to your chicken Marsala? Not a lot, if the asparagus is cleaned and steamed well.

For your fresh raw lettuce and carrots, yes it does make sense; but really your hair is not going to thank you if you use organic natural shampoo. The labeling is not pure and absolute. The Science behind the label is farther away.

I think we need to open our eyes to understand and selectively trust Science and Research and Development. Please remember science, all across the globe, is as good as graduate students who practice them, who are as good as the funds that feed their bosses and their mice. Cognitive misers that we are, we jump at the first opportunity to unload our analytical thinking on 24 year old, head banging geeks locked in labs. We should know better. (I have been that geek, trust me)

It takes less corn syrup than sugar to sweeten your cola and to your body they are the same. No really.

Sustainability-wise, when you go to your local farmer’s market, you are spending more but actually serving the needs and interests of your neighbors and your locality. You are supporting native agriculture, which will sustain native ecology. But when you go to organic retailers and buy Organic in grocery retailers like Wal-Mart…you are just feeding some distant, very unfairly traded farmer, fish-breeder in China.

I believe in sustaining my family, my neighborhood, my community and my planet. But I don’t believe in billionaire industrialists who are playing your and my concern and adding to their top line.

Genetically modified foods may not be for your kids, but it is a stepping stone to feed a lot more kids in many parts of the world. Don’t buy it, if you wont, but don’t hurt the process. There are way too many left hungry, who would much rather have food than healthy food.  Genetic engineering is making a lot of things possible. And if you don’t want genetic engineering, stop taking pills, stop using cosmetics, flush away your vitamins, because all of them are made possible from biotechnology and applied genetic engineering.

Let’s put the sense back into Science and let’s end with this comic that I as part of the nutraceutical technology band-wagon looked at everyday to remind me of the world we live in and of my grand mother of course 🙂

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One Response to “Organic: Don’t do it!”

  1. Kolika C Says:

    Original Headline: Organic food can’t feed the world: Nestle chairman

    LOS ANGELES, August 31, 2011 (Industry Intelligence) – Global demand for food cannot be met by organic products, according to Peter Brabeck-Letmathe, chairman of the board of Nestle S.A., the world’s largest food company, Food magazine reported Aug. 31.

    “You have to be rational – there’s no way you can support life on earth if you go straight from farm to table,” Brabeck-Letmathe said.

    He called organic food “a privilege” that not everyone is able to pay for.

    Organically raised crops yield 30% less than produce grown through traditional means, Brabeck-Letmathe noted. He also said that the manure used to fertilize organic plants leads to 40 human deaths a year.

    Brabeck-Letmathe said he thought the organic food market had peaked and was unlikely to grow much larger.

    The primary source of this article is Food magazine, Sydney, Australia, on Aug. 31, 2011.


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